I feel like I have neglected you all for some time and I would like to thank all the zeros of people that expressed their concerns for my whereabouts. When I logged in to HFH HQ it smelled a bit fuggy I must confess, a thin layer of dust coated the surface of my writing desk and my inkwell had dried up completely. As I flopped myself into my wingback chair clouds of dust motes danced and swirled a merry dance as if they were excited at my presence, I could almost sense their anticipation of things to come. As I watched them shimmer in and out of the shaft of light that shone through a crack in the curtains my focus shifted to beyond them, just look at al this around me, look what I have achieved, all those products reviewed, posts made videos shared and nonsense spoken. With all that behind me it feels as though my momentum has crested a wave and now that things have died down I feel a little in the doldrums when it comes to writing reviews, I do have some products ready to write up but I’m struggling to find the oomph I need to get going again, I am distracted by something shiny in front of me.
My distraction is something of my own doing, something I am excited about, something that is important and worthwhile, something I hope you will love. It is none other than the creation and development of my own product line and launch of a brand. There is so much to be getting on with and to do it right requires a lot of time, focus and hours of brain cycle time that has taken over my life. I’ve had names to think of, logos designed and redesigned, launch strategies, ingredients to acquire, product testing, safety analysis, website and social sites, branding, and accounts. There is no way that I would have got to where I am without the help of one of my oldest friends, (a school friend as opposed to a geriatric amigo) he has helped shape and steer the new venture into a strong starting position and just as well. With the beard product market being as saturated as it is its going to be a trial by fire but I am confident that our product will change the way people look after their facial hair due to a unique approach and set of ingredients. It will come as no surprise to the regular folk here that Lanolin is the star of the show, if you want to find out more please come and a link up with us www.finefettlegrooming.com/ I look forward to seeing you there.